CDC Website Discusses Earthquakes

The Centers for Disease Control has updated their Emergency Preparedness and Response website with information on surviving an Earthquake.  Considering we had a small one on the east coast this year, that we even felt on Long Island, it is important to be prepared and knowledgeable about what to do.  The website discusses the things you can do before, during, and after the earthquake.  The key point of the website is that in MOST situations, you will reduce your chance of injury from falling objects (and even building collapse) if you immediately: 

The website discusses emergency supplies, and inspecting the home for hazards.  One of the more interesting suggestions is the following from "Inspecting Home for Hazards:"  - Check to see if your house or garage is securely fastened to the foundation. (If your house was built before 1950, it probably does not have bolts securing the wood structure to the concrete foundation.)  If your house is not secured to the foundation, take the following steps:

• Using a hammer drill and carbide bit, drill a hole through the sill plate into the foundation. Holes should be approximately 6 feet apart.
• Drop a 1/2- x 7-inch expansion bolt into each hole and finish by tightening the nut and washer

We suggest you visit the website, so you can be prepared, just in case we get a more severe earthquake, next time.

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October 31, 2011 Is FEMA's Registration Deadline

It is important that residents in Nassau & Suffolk County who have been impacted by Thunderstorm Irene register for FEMA aid as soon as possible.  October 31, 2011 is FEMA’s registration deadline and registrations cannot be accepted after the October 31, 2011 deadline. "Registration keeps open the possibility of a wide range of assistance," said Philip E. Parr, FEMA Federal Coordinating Officer. "If your insurance coverage comes up short, or other damage appears later, you need to be registered with FEMA to be considered for disaster assistance."

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The following list is a sample of the assistance available through FEMA:

Temporary Housing: (a place to live for a limited period of time): Money is available to rent a different place to live, or a government provided housing unit when rental properties are not available. 

Repair: Money is available to homeowners to repair damage from the disaster that is not covered by insurance.  The goal is to make the damaged home safe, sanitary, and functional.

Replacement: Money is available to homeowners to replace their home destroyed in the disaster that is not covered by insurance. The goal is to help the homeowner with the cost of replacing their destroyed home.

Permanent/Semi Permanent Housing Construction: Direct assistance or money for the construction of a home.  This type of help occurs only in insular areas or remote locations specified by FEMA, where no other type of housing assistance is possible.

Other Needs: Money is available for necessary expenses and serious needs caused by the disaster. This includes medical, dental, funeral, personal property, transportation, moving and storage, and other expenses that are authorized by law.

To register, call the FEMA Helpline at 800-621-3362.  Phone lines are open from 7 a.m. to 10 p.m. ET,

seven days a week until further notice.  People with hearing disabilities can use the TTY number, 800-462-7585.

Applicants can also register online at www.DisasterAssistance.gov or with any web-enabled mobile device or smart phone at m.fema.gov. Follow the link to "apply online for federal assistance."

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CDC Hurricane Website Has Helpful Hints

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As the east coast prepares for Hurricane Irene, it is important to remember that the Centers for Disease Control (CDC) has a Hurricane Helpful Hints website.  The current topic is "What You Need to Know When the Power Goes Out Unexpectedly."  This topic covers food safety, safe drinking water, extreme heat or cold, first aid for electrical shock, powerline hazards and cars, avoid carbon monoxide, safety at work during power recovery, be prepared for an emergency, and the impact of power outage on vaccine storage. 
If your looking for a list of emergency supplies you should have on hand, the CDC and Red Cross put together a list at the CDC website for Emergency Preparedness and Response - Get a Kit.  From that website is the following list of items you should assemble:

• Water—one gallon per person, per day (3­day supply for evacuation, 2­week supply for home)
• Food—non­perishable, easy­to­prepare items (3­day supply for evacuation, 2­week supply for home)
• Flashlight
• Battery­powered or hand­crank radio (NOAA Weather Radio, if possible)
• Extra batteries
• First aid kit
• Medications (7­day supply) and medical items
• Multi­purpose tool
• Sanitation and personal hygiene items
• Copies of personal documents (medication list and pertinent medical information, proof of address, deed/lease to home, passports, birth certificates, insurance policies)
• Cell phone with chargers
• Family and emergency contact information
• Extra cash
• Emergency blanket
• Map(s) of the area

Hope this helps everyone prepare.  Remember be safe, careful, and cautious.

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If a Natural Disaster Occurred, Are You Ready to Help?"

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The June issue of the Environmental Marketer Newsletter written by Paul Cochrane, of Cochrane and Associates, asks -"If a Natural Disaster Occurred Tomorrow, Would Your Environmental Business Be Ready to Help?"  Considering 2011 has been a historic year for natural disasters, we've seen everything from flooding, tornadoes, earthquakes, wildfires, and tsunamis.  With hurricane season just starting and the National Oceanic and Atmospheric Administration (NOAA) predicting this season as being above average with as many as 10 hurricanes.  Is your business prepared to help is an appropriate question.
Unfortunately, when tragedy hits for some people,it leads to opportunities for others.  This article discusses how these opportunities will only come your way if your business is prepared.  In defining prepared, this article is not talking about logistics of handling work but rather what are you doing to market yourself and make sure you are the one being called upon to provide the services or products needed.
So how do you position an environmental or IAQ business for something that hasn't even happened? Here are a few marketing and public relations concepts, from Mr. Cochrane, that can help:

• Online content - Develop information for the company website for dealing with various natural disasters.  
• Online videos - Similar to the concept above, create and post on the company website, as well as on YouTube, online videos about preventing and managing natural disasters.
• Marketing Collateral - Have materials ready and available to hand out that deal with all the natural disasters found in the areas your company services. 

The following was just a summation of the article visit http://archive.constantcontact.com/fs067/1102452067835/archive/1106250374002.html for further information.  Be prepared and be safe this season.

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